Odwalla

SQA Online Resource Center

Award Recipient Post-Visit Report

Organization name: Odwalla, Inc.

Street Address: 3500 Coast Highway One

City: Davenport Zip code: 95017 Central phone: 425-4557

Name of person submitting the application: Joni Martin

Title: Communication/P.R./Environment Phone: 425-4557 Fax: 425-0719

Site-visit coordinator: Same

Product or service: 100% Fresh Fruit and Vegetable Juices

Number of employees: 277 worldwide; 55 Santa Cruz County

Eligibility Category: Large (for profit) Business

Date set for Site Visit: Thu., 10/27/94 Time for Site Visit: 9:30-11:30 am

The following report completes the site visit and evaluation process for the 1994 Sustainable Business Quality Awards. We would like your permission to use the commentary on the first page in SBQA advertising, public relations, and press annoucements. The second page contains feedback for your eyes only. We accept corrections and clarification to the information provided on either page in writing or by telephone no later than 5:00 pm, 1/10/95. After that date, the information contained herein will be considered complete and correct and available for distribution.

Congratulations and thank you for participating in the 1994 SBQA process.

IV Environmental Stewardship

Commentary: Approach

Not only is Odwalla environment- and health-conscious in their business practices and external public relations, but they also pay close attention to ecology internally. Odwalla's approach to environmental stewardship is comprehensive and impressive: recycling or reuse of office and production material (e.g., paper, plastic, pulp/peel), acquisition of recycled raw materials where possible, moving toward alternative fuels, preference toward suppliers that embrace sustainable practices, active participation in coalitions and associations, and community education. Environmental values are integrated as part of the culture; employees are involved in looking for new ways to "close the loop."

Commentary: Deployment

Deployment of this approach involves employees in a process that defined core values, and used those common values as the basis for creating a culture that acts more like a community than a company. Each staff member’s contribution is key to upholding the vision of environmental stewardship.

Odwalla conducted an eco-audit last year to measure environmental impact and identify areas for improvement, and has a commitment to re-evaluate annually.

Commentary: Results

Results are evident through the depth and variety of community projects and initiatives aimed at fulfilling Odwalla's leadership role. Trend data in key performance areas reinforces these results over the years to come.